Tag: Assisted Selling



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Personalizing the Shopping Experience Through Clienteling 

Not so long ago, when you walked into a store, you were greeted by your first name and the shopkeeper knew the things you used and the brands you preferred. So, he gave you just what you want and at a discounted rate because you visited the shop often. The result? You came out of […]

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5 Tips to Increase Store Efficiency

It’s official, physical stores are here to stay! 2018 statistics confirm that 72% of consumers say that even though they browse online they prefer to make their purchase in physical stores (0). In an omni-channel age there are ways to ensure retailers can provide a pleasant retail experience as consumers look to glide efficiently from […]

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How to survive the Amazon Effect

What is the Amazon effect?Since its entry to the lives of billions of people in 1994, the Amazon has changed the way that retail functions. Consumers have been empowered by the speed of purchase and the information available during the decision-making process thanks to digital commerce. Their online empowerment has changed their offline expectations. The […]

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1200 Seconds: Use them wisely

Twelve-hundred seconds. The estimated face to face window of opportunity available for store assistants to assist consumers. From the moment a customer arrives, the grains of sand in the hourglass begin to fall. Enter Troy, our eager shop assistant: Every second Troy uses well will mean that the customer will feel cared for, appreciate product […]

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